Why Swift is the Future of Enterprise App Development?

According to a recent article by Techcrunch, Swift is the future of enterprise app development. According to Tim Cook, in the next 20 years, Swift will be the next big programming language. The reasons were attributed to the smaller learning curve and the open-source framework.

Swift is an excellent open-source programming language crafted by Apple for iOS, OS X, tvOS and Watch OS. The idea was to help build an interactive, responsive and highly intuitive enterprise applications. Coding is easy, crisp and interactive with this programming language, and the syntax is concise. There are specific advantages to building applications with Swift.

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There are numerous advantages of moving ahead with Swift. Let’s discuss the few that we are aware of, specifically for enterprise Mobile App Development Services here.

It’s open-source

There is no better proof of Swift being advantageous to enterprise app development than the fact that it is open-source. The source code along with the bug tracker and the mailing list is easily available to everyone, which makes coding easy and debugging easier. This is a powerful programming language, with complete support from Apple and Linux platforms, making it easier for developers to code software.

It is modern

The programming language comes with extensive experience in developing Apple platforms. The APIs are easy to read into and maintain the clean syntax. The code in here is decidable and less prone to errors. Auto managed memory is another sign of this language being modern and easy to code with.

It comes with interoperability

You will never create an application without thinking of the future. You will always need to think of the future when creating a business application, as the business will grow and there will be more stakeholders. With Swift, you can scale the app for the future, and enhance its functionality as and when needed. Swift comes with easy coding and can co-exist with Objective-C files. The APIs make adoption of this programming language easy.

Other advantages

  • Apart from this, there are various reasons why you should go with Swift for enterprise mobile app development
  • The programming language comes with advance error handling model, which ensures the syntax is clean and devoid of errors
  • There is an inbuilt functionality to build the best app for the target OS version
  • This programming language completely eliminates the use of unsafe code classes
  • It comes with high-performance LLVM compiler, which makes compiling and debugging swifter

Going Ahead

Tim Cook and Techcrunch are stating the obvious, as Swift is indeed the language of the future. While most Mobile App Development Outsourcing still loves using Objective C, the clean and error-free code is possible only with Swift.

Share your views and comments on the same, and let us know if you would consider going ahead with Swift for enterprise applications.


7 Features Every Fitness App Must Have

We had discussed the top ideas for fitness apps earlier. Now, we would like to take it forward and introduce the must-have features for the fitness app. Based on our study of fitness apps, and the consumers of these apps, we have come down to 7 features that are important for the success of fitness apps.


Social Sign-up

It is important for the user to register, in order to keep a track of their fitness. It is also important for you, so that you can give them the best regimen, personalized to their needs. However, long forms don’t really attract users. That means, you need a substitution for getting the Mobile App Development Outsourcing details, and also the user aboard. Social sign-ups are the best way to engage the customers. You can ask them to log-in using Facebook or Twitter or their Google accounts for easy registration and better engagement. This will help both you and the user to keep a track of the progress.

Social Integration

Social is what motivates the user most to keep a track of their fitness levels and actually workout. You can get the Facebook integrated with the app, so that the user can compete with their friends. They can share their workout status online, and motivate others too. Routes for walks and cycling, as well as the number of steps and other goals are established and published on social platform.

Connectivity with wearable

Everyone, who is into fitness, has a wearable device tracking their heart rates, the number of steps they travel each day and other details. If your app cannot connect with this wearable device, it will not connect with the users. Make sure your app can connect with the wide range of fitness trackers available in the market.

Easy activity tracking

The app should keep a track of all the activities the user is into. If possible, make sure your app can track the activities that the fitness band can. You should also make a insightful presentation of the data available. How often have they overstepped their goals, and is it time for them to change the goals? These details will help them workout more and better. You should give them weekly and monthly tracking details, so that they know how good their workout has been and the calories they have managed to burn in the process.

Geolocation tracking

It is important for the user to create routes where they would regularly walk. These routes can be created easily and managed too with the help of geolocation tracking enabled into the app. It will also help keep a record of the routes you have walked and the kms you have tracked.

Goal settings

For any fitness app, it is important that they ask for the goal the user wants to accomplish. It is important to set the goal right at the start, which will help the user keep a track of their work out and see if they have actually accomplished it. If a particular goal is accomplished, they should be able to change the goal. The goals help maintain the workout schedule.

The actual workouts

The app should contain workouts that meet your app’s premise. It should be promising for the users who have signed up. Do you have recorded videos or, are you planning on helping them with a regime to start the workout? These things help engage the users better with the app.

Make sure you have settings that help the users customize the apps and prepare the users for a more personalized workout.

If you are planning a mobile app development for your business, in fitness or other niches, connect with Seashore Partners. We have been working on successful delivery of the mobile applications, from idea validation to actual deployment.

Resource by Seashore Partners

4 App Outsourcing Mistakes That You Need to Avoid

It is highly unlikely that you can complete all the necessary tasks for your business, and still have time for the ultimate balance. You will need to outsource some parts, if you want to grow your business, and take some hours of break for your creative juices to be rejuvenated.

Of the many tasks, mobile app development is often outsourced, as it requires the help of a professional, and is pretty time consuming and cost increasing, if done in-house. However, when you are planning to outsource your mobile app development, then you need to be extra careful.

When you are outsourcing your mobile app development, you need to be extra careful. It is important you choose someone capable of handling your needs, and living up to your expectations. You cannot miss out a single step in the process, if you want to get someone reliable on-board.


Here are a few mistakes that we believe you should avoid if you are planning app outsourcing.

Insufficient research

Sometimes, we tend to research only the aspects that we believe are important, and in this attempt we forget to research some of the basic things about the company. That’s the first mistake you are likely to make when hiring a company for your mobile app development project.

How many projects have they done? What type of projects have they accomplished? What is their website like? What kind of services they offer? What does their own website look like? If you have not asked these basic questions while conducting the research, you won’t be able to understand the company in question and their abilities completely.

Not communicating enough

It is when you communicate more and often with the company that you become aware of their responses. How fast do they respond? Do they understand emergency? Do they handle your questions efficiently? Do they explain everything that you want to know about the work and their services? Do they understand your requirements completely? Are their processes transparent?

All these questions would be answered only when you communicate with them, and ask questions that demand answers. You need to make them believe you are not hindering their work but, need answers to the necessary questions. A good communication helps deliver the project fast.

Incomplete requirements

When you are looking for an app development company, it is important that you have the list of your app requirements handy. That’s when you can easily get the company to develop the app. The mistake that most people make is not having the list of requirements handy, which means you are not sure what you want in your app. You have an idea but have not thought through the app, which means you have just about the basics ready.

This will delay the app development, as you will keep updating the developer with the features while it is being developed. Make sure you have all the requirements for the first phase ready.

Compromising on quality

Most often businesses tend to go with the ones that quote the lowest price. A low bid does not mean good quality. If your app lacks quality, then you will need to go through the development process again, just to sort out the problems. This will eventually add to the budget.

Instead, look for someone who offers quality solutions in one go, and you will be able to save a lot on the budget spent into delivering an app solution.


App development outsourcing requires a lot of efforts, right from searching the agency to actually bringing them on-board.

If you are looking for mobile app development services that combine quality and expertise, then Seashore Partners fulfils all your requirements. Connect with us via email or phone for the immediate response.

This Article is Originally Published at Seashore Partners Official Blog

How a B2C Twillio Programmable Chat App Boosts Business Communication?

As an enterprise what is your major concern? Most of you would answer, extending immediate support to the customers. How many of you try to break down this issue, and figure out what can be truly done?

Chat support is one of the ways of extending immediate support. However, the need for a human resource to attend to the needs of the customer causes delay in the communication, and makes way for another business.

Mr. Mykonos was one such business facing an issue of attending to the customer’s immediate needs, and required a business app that would help boost communication.

The solution offered is an excellent example of how enterprise mobile application for communication can be designed, and what things need to be considered before streamlining an application.


Need for chat app

There was no immediate contact between the employees of the enterprise and the customers. So, when a customer wanted to raise a question, they had to either send an email or call the support team, and wait for some time before they got some answers.

Second, there was no possibility of a real-time conversation. For every response, the customer could have a question, which needs to be answered. This was not possible on the email, and phone conversations could be long, and painful.

There was a need for something real-time and less time consuming for both the support team and the customers. The chat app was pronounced as a solution as it would be real-time, immediate and offer resolutions to every matter.

Why Twillio Programmable Chat?

Instead of building the chat application from the scratch, the chat application was built using Twillio’s programmable chat SDK.

In case of the entire solution, you had to struggle through every aspect of design and development, and the time-to-market increased. In case of Twillio SDK, you can readily add the available chat features and customize it to meet your requirements. You can even scale your business app hassle-free.

The chat SDK has the APIs and the features that you need for the business logic.

All you need to do is choose the client-side programming language. Accordingly, you will get the SDKs and the installation links. Once done, you are ready to start coding your app to meet your business and marketing strategies and goals.

The Solution

The solution was devised using the cloud-based Ruby on Rails framework with Postgre for the backend. The mobile solution was devised using the native iOS and Android operating systems. The Twillio SDK was integrated along with REST API for the mobile solutions. The solution also consisted of the typing indicators, reachability indicators and role-based allocation for ease of use.

The reason for the solution was to develop backend and frontend system separately, and ensure that backend is an integral aspect of the chat application, as the entire communication is dependent on the smoothness of the backend.

The development was not as easy as it was planned to be, as there were a few challenges the team faced, owing to the different factors involved.

  • Documentation is not available for Rails 5, and being a relatively new platform, the syntax and other aspects of the framework were still unknown.
  • Twillio documentation keeps evolving, and it is always a challenge to process with integration while you are working with a new and evolved version of Twillio. It takes time to understand the Twillio documentation, and you need to consider that time when you are planning for the integration.

Things to consider when planning business chat apps


  • The purpose of the chat application is very important. In this case, the purpose was clear that they wanted a real-time application that could connect and communicate with their customers. They also wanted to accelerate the time-to-market. That led to Twillio integration for the chat app development

  • What is the budget of your development? In case of Twillio app integration, you don’t spend a lot on the development. You can work on budget and get a smooth and well-defined chat application for your business. The budget of your app and related concerns help you realize the path for building your chat app


  • Finally, how do you want to proceed with the chat app development? Do you want to go in-house or do you want to outsource the development of the application? In-house vs outsourcing will determine the exact nature of app development and the strategies involved.



The Twillio programmable chat application has helped the business increase their conversions, and improve their profitability. The immediate contact with the customers has helped the company keep up with the changing customer requirements and offer them with the right kind of solutions.

Seashore Partners has been offering capable business and commercial Mobile App Development Services to meet your business and marketing goals. Connect with us via email or phone and our team will help you convert the idea into a probable solution.

This Article is Originally Published at Seashore Partners Official Blog

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