10 Best App Development Trends in 2018 for Startup Business

A decade into what transpired to be the biggest transformation of the digital world, Apple store, apps are still relevant. The apps have become smarter, and they have incorporated what’s called the current trends, to transform your lives. Your Autobots or transformers are very much real, at least in some sense and are being taken to the next big level.

When the digital transformation is at its peak, it is a must for you to start out keeping in mind what the latest development trends are. Without knowing the technology trends that will be transforming the future times, you will not be able to build a relevant solution for your audience.


So, sit tight and let us take you on a ride through the 10 app development trends that start-ups should keep an eye on in 2018.

Location-based solutions

We already have a lot of location-based app solutions that help you locate the desired services in your proximity. For instance, if you want to book a hotel nearby but, you don’t know which one. The LB app solutions will help you by sending recommendations of hotels near you. Personalization is the key to augmenting the experience of location-based apps in 2018. If you can send in personalized traffic or other location-based details to the end user, they might use your app even more. With beacons, proximity sensors, and vertical positioning, you can actually augment the whole LBS. Imagine, your room heater gets turned on, as soon as you are about to reach home. That’s the power of the combination of location-based services and personalization.

Artificial Intelligence

As a developer, you would have heard AI being a major part of the app revolution since 2017. Yes, you would have seen the wide range of app solutions that have been derived with the help of AI. This is going to continue in 2018 as well. It will help improve personalization added to the app solutions and will offer recommendations and suggestions that are uniquely aligned with what you need. For instance, the AI-powered app solutions will play the music that you want to listen to.

Internet of Things

In 2018, IoT will be a major part of the app solutions being offered by businesses. It will impact not just home automation but also healthcare and other suites of life that are highly important for sustenance. IoT in 2018 will be focused on improving data security, and reduce the burden on the cloud. AI and machine learning will combine with IoT to gather relevant insights and offer intuitive solutions.

Virtual Reality

In 2018, VR will move from just being a solution for gaming to a more livable experience. A lot of companies are planning to get VR to your home. A lot of phone manufacturers are making way to induce VR in their handsets so that you can enjoy the experience. Moreover, businesses are looking at ways to incorporate VR in their solutions.

Augmented Reality

The way Pokemon Go made use of Augmented Reality, has led to a wide range of possibilities. You will be able to give out richer and better experience with AR in your Mobile App Development Services this year. VR requires specific devices to experience the reality but, with AR you can use your existing device and explore the rich experiences. Watching 3600 videos has become easier and experiential as a result of AR.

Enterprise Mobile Management

BYOD has been in existence since 2017. This year you will see a massive growth in enterprise mobility and the need for extensive solutions that can cater to BYOD. You will see an integration of AI, IoT and machine learning to produce capable solutions for the enterprise.

Digital Payment Solutions

We are all moving towards a cashless world, which has given importance to the digital payment solutions. Till date, we have solutions that cater to mobile payments. Going forward, we will be deriving solutions for the wearables and other digital devices.

Chatbots and Social Sharing Solutions

The customer support for any organization is an important aspect, one that you simply cannot ignore. If you don’t give out the excellent support system, you might lose out on the retention. The chatbots help in ensuring quick responses and excellent support to the end users of your business. A lot of businesses have come up with AI-powered, highly intuitive and experiential chatbot solutions. This is just the beginning. There is still a long way for the chatbots to grow and enhance the experiences.

Motion Sensors

Motion sensors have been useful in controlling traffic, as well as in sensing a wide range of motion needs. You will see a growth in the motion sensor solutions, especially those that incorporate the gyroscope and accelerometer.


Cloud has led to conventional methods of storing and retrieving data. It has also made data security possible and easy. The year will see an increase in the cloud-methods and you will see solutions based on hybrid clouds grow with time.

Summing it up

Start-ups that are planning to introduce mobile app solutions or cater to technology needs, should keep these trends in mind. They will help you form a relevant and experiential solution for your technology and user needs. It is good to think of the end user before crafting a solution from the idea.



How a B2C Twillio Programmable Chat App Boosts Business Communication?

As an enterprise what is your major concern? Most of you would answer, extending immediate support to the customers. How many of you try to break down this issue, and figure out what can be truly done?

Chat support is one of the ways of extending immediate support. However, the need for a human resource to attend to the needs of the customer causes delay in the communication, and makes way for another business.

Mr. Mykonos was one such business facing an issue of attending to the customer’s immediate needs, and required a business app that would help boost communication.

The solution offered is an excellent example of how enterprise mobile application for communication can be designed, and what things need to be considered before streamlining an application.


Need for chat app

There was no immediate contact between the employees of the enterprise and the customers. So, when a customer wanted to raise a question, they had to either send an email or call the support team, and wait for some time before they got some answers.

Second, there was no possibility of a real-time conversation. For every response, the customer could have a question, which needs to be answered. This was not possible on the email, and phone conversations could be long, and painful.

There was a need for something real-time and less time consuming for both the support team and the customers. The chat app was pronounced as a solution as it would be real-time, immediate and offer resolutions to every matter.

Why Twillio Programmable Chat?

Instead of building the chat application from the scratch, the chat application was built using Twillio’s programmable chat SDK.

In case of the entire solution, you had to struggle through every aspect of design and development, and the time-to-market increased. In case of Twillio SDK, you can readily add the available chat features and customize it to meet your requirements. You can even scale your business app hassle-free.

The chat SDK has the APIs and the features that you need for the business logic.

All you need to do is choose the client-side programming language. Accordingly, you will get the SDKs and the installation links. Once done, you are ready to start coding your app to meet your business and marketing strategies and goals.

The Solution

The solution was devised using the cloud-based Ruby on Rails framework with Postgre for the backend. The mobile solution was devised using the native iOS and Android operating systems. The Twillio SDK was integrated along with REST API for the mobile solutions. The solution also consisted of the typing indicators, reachability indicators and role-based allocation for ease of use.

The reason for the solution was to develop backend and frontend system separately, and ensure that backend is an integral aspect of the chat application, as the entire communication is dependent on the smoothness of the backend.

The development was not as easy as it was planned to be, as there were a few challenges the team faced, owing to the different factors involved.

  • Documentation is not available for Rails 5, and being a relatively new platform, the syntax and other aspects of the framework were still unknown.
  • Twillio documentation keeps evolving, and it is always a challenge to process with integration while you are working with a new and evolved version of Twillio. It takes time to understand the Twillio documentation, and you need to consider that time when you are planning for the integration.

Things to consider when planning business chat apps


  • The purpose of the chat application is very important. In this case, the purpose was clear that they wanted a real-time application that could connect and communicate with their customers. They also wanted to accelerate the time-to-market. That led to Twillio integration for the chat app development

  • What is the budget of your development? In case of Twillio app integration, you don’t spend a lot on the development. You can work on budget and get a smooth and well-defined chat application for your business. The budget of your app and related concerns help you realize the path for building your chat app


  • Finally, how do you want to proceed with the chat app development? Do you want to go in-house or do you want to outsource the development of the application? In-house vs outsourcing will determine the exact nature of app development and the strategies involved.



The Twillio programmable chat application has helped the business increase their conversions, and improve their profitability. The immediate contact with the customers has helped the company keep up with the changing customer requirements and offer them with the right kind of solutions.

Seashore Partners has been offering capable business and commercial Mobile App Development Services to meet your business and marketing goals. Connect with us via email or phone and our team will help you convert the idea into a probable solution.

This Article is Originally Published at Seashore Partners Official Blog

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